Beautycounter has a mission, to get safe products into the hands of everyone!! Our products are safe and non toxic, with the most rigorous testing standards in the world. We have banned over 1500 toxic ingredients in our products. We have the likes of Christy Coleman (makeup artist to the stars) on our team, our products have won awards, and been featured in many beauty and healthy magazines. Beautycounter sells personal care products, cosmetics, as well as a kids and baby line!!